As the official ride of Austin City Limits (ACL), Uber set out on an exciting partnership to enhance the festival experience for music fans. Positioned at the intersection of Barton Springs and Lamar, Uber Radio Live emerged as an interactive oasis for festival-goers, offering a unique blend of music, entertainment, and Uber's signature hospitality.

The activation drew widespread attention, capturing positive feedback from festival-goers and solidifying Uber’s role as ACL’s preferred rideshare, providing safe, accessible transportation throughout the event.

Influencer: @Tifforelie